Last week, Pez mentioned (via Twitter) that he was in the bad habit of disregarding blog posts that don’t have comments. His argument– and it’s not an unfounded one, but I’ll get into that later– was that if nobody had bothered to respond to it, it wasn’t worth his time to read. He himself admitted that it’s a flawed reason to not read something, and when I made the snarky self-deprecating remark that “nobody must read my blog, then, if there’s no comments”, it was mostly as a joke. But then, I got to thinking about why he’d have that policy about feedback uber alles, and why its scarcity somehow indicates a lack of quality.
My introduction to the social internet was, as I’ve said often, Usenet. That was nothing but feedback. It’s post upon post upon post, each one building off the rest, and a community emerging from nothing– not even a structure more concrete than “post about this here, and that there”, and even that was fluid to some degree. Occasionally one post or another would become a foundation for more discussion, either by virtue of its own content or by containing a reference or link to something else, like a World Wide Web page. It would be the “big topic” for a while, and then fade away as the next one came to the table.
A good friend of mine, who I met during our shared time in Usenet, dislikes the idea of blogging in general. He feels it to be narcissistic and unnecessary, as the vast majority of them are people just endlessly talking about themselves into the void to make themselves feel important. I, of course, can’t argue with that, considering the fantastic amounts of pure crap that I put out here, but as the past month or so seems to have shown I’m working on fixing that. But what I think that friend is missing is the rather important distinction between a personal blog and a professional blog, and a rather frightening blurring of the lines between hobbyists and professionals.
The coming of the World Wide Web made everybody rock stars, and elevated all content to the same plateau. Suddenly, personal blogs, not necessarily intended for widespread consumption, are being presented and styled as if they are. Structurally, there’s nothing different between my site and say, Joystiq, aside from the content and the tools used to produce them. Where it all breaks down is in content: Joystiq has it and I, to be quite frank about it, don’t. At least, I don’t regularly have any content nearly as compelling as Joystiq’s constant feed of gaming news. And that’s where things start to get hairy.